Case study: 4AM
How we built an always-current home for electronic music, with news, events, clubs, DJs and more in one feed.
The challenge
Electronic music fans normally juggle separate sites for news, club listings, event tickets, DJ information and festival dates. The goal with 4AM was to put all of it in one place that stays current without constant manual work.
What we built
- A live headlines wire covering electronic music news
- Searchable directories of clubs, DJs, labels and festivals
- An events section that shows what’s on near the visitor
- Editorial features such as Set of the Week and weekly Top 5 sets
- Genre Top 10 charts and a built-in 4AM radio stream
- A shop with basket and checkout, plus a DJ gear section
- Festival travel tools, including flight search
- Sign-in with Google or email, so visitors can have accounts
- Video ad slots for sponsors and partners
How it works
4AM is built on a reusable platform engine that pulls in, organises and presents content from many sources. The same engine underpins Knew York and is the pattern we apply to new scenes and cities. That is why we can launch a new content platform far faster than starting from nothing.
What it means for your project
If you want an app that combines content, discovery, commerce and advertising, we have already solved those problems in a live product. You get a team that has run the platform, not just built it.
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